"We don't care about the actual referral fee."
Welcome back partnerships people! Alex Glenn here, your host of Make Them Famous - the only podcast bringing you true insights from both sides of the partnership equation.
Today’s episodes comes to you because of a linkedin post from the founder of a top ecommerce agency stressing the importance of incentivizing partners for retention - not just referrals.
I’m privileged to be able to interview Adam Pearce, CEO of Blend Commerce, and his co-founder and CVO Peter Gardner who posted to linkedin and caught my attention.
These two operate a killer fast-growing Shopify Plus agency focused on customer experience design with notable partners - Klaviyo, Octane Ai, and Gorgias.
Peter and Adam receive 6-10 partnership requests per day.
So, we aim this episode on finding out what they will reply and spend valuable resources on, as well as:
A must listen for any partner team having trouble with outreach or enablement of service provider partners...
Partnerstack - Partner tracking and payouts.
Reveal - A free account mapping solution.
Partnerhub - for finding and managing your partnerships.