"Recognizing you are an ingredient in someone else's solution instead of trying to go build that solution."
Today, my guests are Tim Tsao, Head of Partner Programs at Stripe, and Connor Jeffers, Founder + CEO at Aptitude 8 and A8 Labs.
I get to speak to these two at a very unique stage in both of their businesses.
Aptitude8 launched A8 Labs recently to create products to bridge technical gaps between two products or inside HubSpot specifically.
Stripe has gone all in on ecosystem development.
A little about Stripe’s size for those who aren’t familiar:
The two are 6 months invested in their very strong partnership - Aptitude 8 being a solutions partner of Stripe while A8 Labs is simultaneously an ecosystem partner of Stripe.
Very cool stuff to get into…
This episode will be great for CEO’s, CRO’s, solutions partners, agencies deciding whether or not to build products… or any partnership team involved in an ecosystem strategy…
Resources:Reveal - A free account mapping solution.
Partnerstack - Partner tracking and payouts.
Partnerhub® - for finding and managing your partnerships.